Hyper-Casual Game Monetization and User Acquisition @ Paris, October 29

Join this seminar to find out how to properly acquire users and monetize hyper-casual games in China, the world’s largest mobile game market.


The seminar, organized by Mintegral, aims to share some top tips around hyper-casual game monetization and efficient user acquisition in the Chinese market.

Here’s what you can expect from this seminar:

  • Get valuable monetization and user acquisition insights from hyper-casual industry experts, designed to help you increase your revenue
  • Share your thoughts and predictions about current and future mobile gaming trends with like-minded guests
  • Meet with developers, publishers, distributors and service providers from the gaming industry to find new clients or partners

Our seminar is taking place at Game Connection in Paris on October 29th and it includes a series of speeches and panels from industry experts, as well as a networking party afterwards which will give you a chance to mingle with other guests and potentially develop some new business opportunities. The speech topics include:

  • “Looking east: Analyzing the behavior of Chinese players” by Ivan from Game Analytics, leading game industry data analysis agency
  • “Improving user acquisition using creative video ads and playable ads“ by Stella Zhu from Mindworks, Mintegral’s creative studio
  • “Monetization of Hyper-Casual Games”, by a secret guest from heavyweight game publisher


Date and Time: 2:30 PM – 5:30 PM CET, October 29, 2019

Location: Paris Expo Porte de Versailles, 1 Place de la Porte de Versailles, 75015 Paris, France


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