header-bidding - Mintegral

Mintegral in-app header bidding

Parallel bidding for increasing your mobile app revenue.

Mintegral In-App Header Bidding
Take Your App Monetization to the Next Level

Take your app monetization to the next level

Header bidding is an advanced programmatic bidding technology that provides multiple demand sources an equal opportunity to bid simultaneously on your inventory and the highest bidder wins the impression, which increases your ad revenue. With the help of SDK integration, we are now bringing the benefits of header bidding to the mobile app ecosystem.

Why publishers need
Mintegral’s in-app header bidding solution

More Demand, Increased Revenue
Open your inventory to more mobile buyers and have them bid on it simultaneously. The highest bid wins the impression and that translates to more revenue for you.
Reduced Latency, Improved Efficiency
Significantly reduces delays and tedious manual optimization efforts required by waterfall, making the entire process more efficient, time-saving, and easier to manage.
Full Transparency for More Data Insights
You have full transparency around the price of each impression and who is bidding, giving access to even more insights about your inventory.
Hybrid Integration Solutions and Open-source Support
We offer both S2S and C2S integration solutions for you to choose. We also provide additional open-source framework HiBid to support you run in-app header bidding.
Take Your App Monetization to the Next Level

The industry’s first client-based, open-source framework for mobile in-app header bidding

HiBid is an open-source framework that provides a client-to-server in-app header bidding solution for mobile publishers. It is designed to address your needs to balance the access to wide range of demands and the dedicated support required to increase your ad revenue as efficiently as possible.

Creating and running your own
in-app header bidding solution based on hibid

Accelerated integration with multiple ad networks

HiBid provides multiple integration APIs and enables access to all ad networks that support client-based header bidding, such as Mintegral and Facebook. With HiBid, you can integrate with multiple sources for improved integration efficiency and increased demands.

Return All Prices in Real-Time

HiBid sends every bid to you, tells you exactly how much each ad platform is bidding for each impression and gives you a clear understanding of your inventory’s true value.

Full Transparency and Control

With our industry-leading open-source script, publishers are in the driver’s seat, with full control and transparency to ensure the bidding process is completely fair.

Fully Customizable and Built for Collaboration

HiBid is fully customizable and you can tailor it to your own needs via configuration updates. We welcome any feedback on how we can improve this framework.

Automated and Resource-Saving Process

HiBid has all the features you need to get started with in-app header bidding, as well as puts automation in place to take care of the setup for you.