Mintegral Q2 2022 Revenue Rises 64.07% YoY to $210.6 Million

Mintegral, a leading programmatic advertising platform, recently announced record-high revenue in Q2 2022, reaching a total of $210.6 million – up 64.07% year-on-year and a reported increase of 5.24% compared to Q1 2022 ($200.1 million). Mintegral also noted an advertiser retention rate of 87.66% and a 29.29% increase in new advertisers. In addition, the app ...

Mintegral, 2022-07-12

Mintegral, a leading programmatic advertising platform, recently announced record-high revenue in Q2 2022, reaching a total of $210.6 million – up 64.07% year-on-year and a reported increase of 5.24% compared to Q1 2022 ($200.1 million).

Mintegral also noted an advertiser retention rate of 87.66% and a 29.29% increase in new advertisers. In addition, the app publisher retention rate stood at 92.23%, new app publishers grew by 18.95%, and the number of apps increased by 28.18% compared to Q1 2022.

Mintegral, a Mobvista subsidiary (HK:1860), remains strong in the market, providing transparent, innovative programmatic products with recognition from mobile-measurement partners and third-party compliance and auditing companies.

About Mintegral

Mintegral is an AI-driven, programmatic, and interactive advertising platform dedicated to helping clients bridge the gap among the world’s most valuable markets. As a leading global mobile ad platform with an in-depth understanding of local markets, Mintegral provides a one-stop mobile advertising solution to help brands and apps overcome cross-regional challenges and scale globally.

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