In the Press
- What Are the Hottest Mobile Game Genres in China Right Now?
- If we take a closer look at the most popular game genres, we can also understand some of the underlying preferences of Chinese gamers.
- Programmatic Advertising: 5 Thoughts on the Future of Digital Advertising
- What does the future hold for programmatic advertising? Will it continue to be business as usual for advertisers raised on a diet of Facebook and Google’s programmatic offerings? Here are five of our thoughts on what the future holds of programmatic advertising.
- Why Globalization Means New Tech Solutions For Advertisers
- Localism is losing out to globalism. Erick Fang, CEO of Mintegral, shares his opinions on Forbes about why globalization means new tech solutions for advertisers.
- West Meets East: 6 Mobile Games Publishers Who Will Help Get Your Game into China
- Want to find out more about domestic Chinese publishers? Check out our list of the top Chinese game publishers here.