不同广告状态背后的含义是什么?

1. Why does my offer status show “pending”?

    There could be a few reasons:

  • You have not set up click tracking links for you CPI and CPE offers.
  • You have set up click tracking links for your CPI and CPE offers but have not passed the tracking link test.
  • When you update the click tracking link for your CPI or CPE offers, you need to pass the tracking link test again.
  • The offer’s go live date is still in the future

2. What does the offer status “running” mean?

  • It means that we are at the offer start date and the offer is live.

3. What does the offer status “stopped” mean?

  • The offer has been stopped manually.
  • The offer has reached its end date.

4. What does “over cap” mean?

  • There is a budget cap set for a certain period of time, so over cap means that the budget for this period of time has been spent.

    How do I restart the offer in this situation?
    Raise the offer’s overall budget OR update the budget effective date – so that the budget is greater than the total usage.

5. What does “over daily cap” mean?

  • There is a daily budget cap, so this means that the budget for the day has been used up.

    How do I restart the offer in this situation?
    ① The offer will reopen automatically at 00:00 the following day.
    ② Raise the daily budget to ensure budget is greater than daily usage.