Mobile Growth Insights at Your Fingertips

Browse Mintegral's mobile marketing blog to find great mobile user acquisition, app monetization, and ad creative tips.

Insights

How Non-Gaming Apps Are Competing for Users in 2025

As non-gaming apps surge in 2025, UA competition intensifies. Discover how ad delivery is evolving and how advanced targeting strategies can scale growth.

2025-09-23

Insights

What's the Ad Format Rewarding Apps With a 47x Higher eCPM?

Implementing the right ad formats is key to app monetization. See which formats drive the strongest eCPMs and how to leverage trends with Mintegral.

2025-09-16

Insights

2.1 Billion Downloads and 8x Growth: Breaking Down the Rise of Non-Gaming Apps

Non-gaming apps growth hit a 49% increase in 2025. With Mintegral data, discover the changing landscape for non-gaming apps.

2025-09-11

Know How

The Ultimate App Monetization Guide

Mintegral’s mobile app monetization guide gives you a full breakdown of the basics, best practices, and key takeaways to monetizing your app.

2025-09-05

User Acquisition

User Acquisition 101: Your Guide to App Growth

Want to learn the basics of mobile user acquisition? Take a deep dive into app user growth with this comprehensive guide. Discover more with Mintegral.

2025-09-04

Ad Creative

How To Make Your Ad Creatives Shine

Mintegral’s ad creative guide gives you the lowdown on the basics, best practices, and key takeaways for making your ad creatives shine.

2025-09-03

Insights

CPI or ROAS? How to Optimize Your Mintegral Campaigns for Great Results

As ROAS campaigns become more advanced, what role should CPI play; how does the relationship between CPI and ROAS? Learn more with Mintegral.

2025-08-12

Know How

How to Pick Your Next Ad Partner

We're explaining the importance of the open internet, looking at why advertisers should spend more on less traditional channels. Learn here.

2025-08-07

Company News

Bem-vindo, Brasil! We're Partnering with the Catalyst to Power Local Growth

We’re partnering with Catalyst to help marketers in Brazil build something truly special for the app economy.

2025-08-06

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