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AppGrowth Campaign Monitoring: Optimizing Performance at Every Stage
Octavia Li Marketing Manager
2025-06-05
Latest Insight
Where Is the Next Growth for Entertainment Apps in 2026
Discover the global expansion trends of entertainment apps in 2026, and learn how developers can scale more effectively in a competitive global market.
CPI or ROAS? How to Optimize Mintegral Campaigns for Better Results
As ROAS campaigns become more advanced, what role should CPI play; how does the relationship between CPI and ROAS? Learn more with Mintegral.
How Non-Gaming Marketers Are Rewriting The Rules Of User Acquisition
Non-gaming marketers are redefining user acquisition by moving beyond traditional UA tactics to prioritize engagement, retention, and long-term growth.
See How Mintegral Customers Benefit
Top
UA & Monetization Partner
Day-7 ROAS
Goals Achieved
Working with Mintegral helped CrazyLab's UA campaigns get a sustainable boost. We were a key factor in optimizing CrazyLabs' monetization strategies.
$26-30
eCPM
30x
Ad Impression Increased
Mintegral’s exclusive relationships with hundreds of app publishers meant that we were able to access a lot of exclusive ad inventory, which was key to us being able to monetize our games successfully.
91%
D30 ROAS
300-400
Daily Installs
$17-19
eCPM
Mintegral has proven to be a very strong user acquisition partner of ours. Their expertise in the Match-3/puzzle genre is evident through consistently bringing quality users for us and exceeding our ROAS.
Top3
UA & Monetization Partner
3X
IVR Improvement
The Mintegral team helped our title Water Sort Puzzle launch and grow in the Chinese market and we couldn’t be happier with the results. Thanks to Mintegral’s intimate knowledge of the market.
30%
IVR Improvement
Top5
UA & Monetization Partner
It's really wonderful to work with Mintegral. They are a really strong and useful network that deliver good CPMs and revenue.
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