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Pocket Gems Playables Ads Make Up 26% of Downloads for Episode
Archie Content Marketing Manager
2025-05-12
Latest Insight
Holywater Achieves 2x Revenue Growth and 100x Install Growth
Holywater partnered with Mintegral to expand MyDrama and MyPassion in US-led Tier-1 markets. Using Mintegral’s cross-platform Target CPE strategy , the collaboration delivered standout results: MyDrama’s 2x Q4 2025 daily revenue growth (iOS D7 ROAS 30%-40%) and MyPassion’s 100x Q3 2025 install surge (iOS D7 Retention 25%-30%). Mintegral’s ongoing optimization drove efficient user acquisition, meeting Holywater’s profitability/monetization goals on iOS and Android.
How Kitchen Town Unlocked Scalable 5M+ Growth with Mintegral Hybrid ROAS
Discover how Kitchen Town scaled beyond social media channels using Mintegral’s Hybrid ROAS solution, achieving stable D0 monetization and strong ROI retention beyond Day 7.
Scaling Music Pads to 14K+ Daily Installs with Stable D7 ROAS
How Music Pads scaled to over 14,000 daily installs in competitive Tier-1 markets while maintaining stable D0 ROAS through performance-driven user acquisition.
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